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School of Business Administration — Featured Stories — Analyzing Korean Business Strategies in the Asian MarketBU-IBET Session #4
Analyzing Korean Business Strategies in the Asian Market
BU-IBET Session #4

School of Business Administration — International Business Management organized the 4th BU International Business Exclusive Talk (BU-IBET) under the theme "Key Success Factors of Korea's Foreign Market Entry Strategy in the International Business Arena, Focusing on ASIA"

The event featured distinguished speaker Professor Dr. Shin Mannsoo from Korea University, who delivered an English lecture aimed at cultivating knowledge, enhancing experiences, and raising awareness about Foreign Market Entry Strategy. This valuable knowledge will benefit students from International Business Management and other business programs, preparing them for their studies and future careers.

The project was supervised and guided by School of Business Administration faculty members, led by Ajarn Sumet Jirakasemwat and
Ajarn Thanapol Tupmongkol, with Ajarn Vajirawit Siripiyaphat, Chairperson, International Business Management Department, International Business Management Department.


