Bangkok University International offers Thailand's first and only dedicated program in Bachelor of Communication Arts Program in Innovative Media Production (International Program). This program is designed to prepare students to meet the challenges and demands in today’s world of fast changing information and communication technologies. The program aims to provide students with strong academic knowledge and specialized skill and expertise in the field of media production.
The curriculum provides students with opportunity to develop their creativity and entrepreneurial skills with different course works and projects. Students will be encouraged to reflect new challenges and trends in innovation technology in media production beyond national level. Toward the end of the program, students will be able to develop both production and management skills to be able to compete in area of media production businesses today.
Why study this field?
- Aims to develop media and content producers with emphasis on multi-platform media production covering both tradition and New Media.
- Program designed to encourage students to become true media entrepreneurs for the future.
- Transforms student's creativity, and versatility through an innovative approach to what the media of the future should look like.
- Blends theories with hands-on experiences which will provide the students with a creative portfolio.
- Hands-on experience from the first year.
- Learn about media entrepreneurship and the entertainment business in addition to media production knowledge and skills.
- Opportunity to work in a variety of fields .
- Gain more opportunities and overseas experiences through our international academic partners






stories
Online Content Creator
- Online Influencer
- Online Program Host
- YouTuber / TikToker / Instagrammer
- Vlogger
- Live Streamer
- Social Media Entrepreneur
Production
- Scriptwriter
- Photographer
- Videographer
- Director
- Producer
- Editor
Innovative Media Production
- IMI311 Digital Television Production
- IMI313 Audio Production
- IMI331 Short-Form and New Media Production
- IMI332 Infotainment Production
- IMI334 Documentary and News Production
- IMI335 Streaming Series Production
Communication Technology & Entrepreneurship in Media and Entertainment Business
- CAI108 Trends in Communication Technology
- CAI109 Media and Entertainment Business
- CAI112 Channel Planning
- IMI100 Understanding International Media Industry
- IMI400 Entrepreneurship in Media and Entertainment Business
- IMI402 Regional and International Innovative Media Issues