School of Survival project, created by Student of School of Information Technology and Innovation from Bangkok University under the support of Bangkok University's Specialized Innovation Center and in collaboration with Dentsu One (Bangkok), made history at the ADPEOPLE AWARDS SYMPOSIUM 2024 by winning 8 awards out of 9 nominations.
This success stems from the True Project-based Program of the Specialized Innovation Center at Bangkok University, which allows students to learn through hands-on experience. The project provided students the opportunity to work with professionals from a leading company like Dentsu Thailand, enabling them to experience game development at an industry level and create work that tangibly addresses social needs.
Awards Received:
- Creative Strategy
- 🏆 Silver: Corporate Purpose & Social Responsibility/Corporate Image
- Digital & Social
- 🏆 Gold: Corporate Purpose & Social Responsibility/Corporate Image
- Experience & Activation
- 🏆 Bronze: Digital Experience
- 🏆 Silver: Use of Gaming
- Direct
- 🏆 Silver: Use of Gaming
- 🏆 Bronze: Corporate Purpose & Social Responsibility/Corporate Image
- Good
- 🏆 Bronze: Health & Well-being
- Design
- 🏆 Silver: Digital Design
University Team's Success
Mr. Thanapanya pensuwan (Louis), Mr. Jirawat Damung (Prew), and Mr. Sirasit Tumvijit (Dew), students from the Game and Interactive Media program at Bangkok University's School of Information Technology and Innovation, shared:
"The True Project-based Program allowed us to experience real work from the first step, including planning, development, and presenting to industry experts. The opportunity to work with a company like Dentsu was an invaluable experience that greatly boosted our confidence in our skills."
Pride and Inspiration from Mentors
Asst. Prof.Dr.Worawat Choensawat and Asst. Prof.Dr.Kingkarn Sookhanaphibarn, project supervisors, stated:
"The True Project-based Program is a key heart of this project because it provides students the opportunity to develop real skills by working on projects with professionals. The result is not just creating an excellent work, but also inspiring students to understand that what they do is valuable and can truly create change in society."
AdPeople Awards & Symposium 2024
The AdPeople Awards is a platform for creativity lovers. This year, it was organized under the theme 'Creativity for Peoplekind', focusing on sustainable creativity with global social impact, collaborating with the UN to propel Thailand to the international stage. The School of Survival project not only creates survival skills through a game but also reflects the power of creative thinking that genuinely addresses social needs.
The website link
