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Featured Stories — BU International Students Collaborate with Maybelline Thailand for a Real-World Marketing Project![](https://contents.bu.ac.th/contents/images/news/875d045c-8104-4d63-adf7-480eebacfe0d.webp)
BU International Students Collaborate with Maybelline Thailand for a Real-World Marketing Project
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The Marketing Major, Innovative Media and Production, and International Tourism and Hospitality Management programs of the International Program hosted a collaborative event with Maybelline Thailand. This event featured an affiliate marketing workshop and applied a project-based learning approach, allowing students to gain hands-on experience by participating in the launch of Maybelline's Superstay Teddy Tint, in partnership with TikTok Shop, at Parc Paragon. Through this real-world project, students had the opportunity to learn directly from experts in the beauty industry, bridging classroom knowledge with practical application.
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