The Bachelor of Business Administration (BBA) is a popular undergraduate degree program that focuses on various aspects of business management and administration. It is designed to provide students with a comprehensive understanding of business principles, practices, and functions. The strength of a Bachelor of Business Administration (BBA) degree lies in its versatility and applicability across a wide range of industries and sectors.
Our program offers a unique opportunity to acquire practical business knowledge and skills that go beyond traditional lectures. With a focus on strategic thinking and networking with peers from around the world, our program cultivates an entrepreneurial spirit in our students.
The BBA program typically covers a wide range of subjects related to business, including:
- Digital Marketing
- International Business Management
- Data Science for Business
- Finance and Investment
Why study this field?
Variety of Special Interests
Digital Marketing, International Business Management, Data Science, Finance and Investment
Project-Based Learning
Focuses on student centered learning through the completion of projects. emphasis on students actively engaging in real-world, hands-on projects that are relevant to their interests and learning goals.
Dual and Double Degree Opportunities
Students need to take a combination of courses from both disciplines, as well as fulfill the requirements. Upon successful completion of the program, students are awarded two degrees.
Internship and Job Opportunities
Internships are designed to help individuals bridge the gap between their academic education and real-world professional experience. They offer a chance to apply theoretical knowledge gained in classrooms to actual work situations.
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Marketing-related International careers
- Online marketing manager, Social media manager, International business analyst, Market researcher manager
International Business-related related careers
- Global business manager, International business analyst
Data Science-careers
- Data analyst, Marketing analyst
Finance & Investment-related careers
- Banker, Investor, Financial analyst, Securities analysts
Skills and Competencies for Business Administration
Business Administration
- Strategic Thinking, Operation Management
Digital Marketing
- Branding, Customer Relationship and Engagement
International Business and Innovation
- Global Business Strategy
Finance & Investment
- Tax and Estate Planning
Data Science, Machine Learning Business and forecast
- Statistical Techniques
Business Communication & Negotiation
- Cross Cultural Competence
BBA
- Data Management in Digital Marketing
- Modern Marketing Channel and E-Commerce
- Digital Marketing Strategy
- Digital Marketing Content and Design
- Product and Brand Management in Digital Platform
- Practical Training in Digital Marketing
International Business Management
- Consumer Behavior in Global Market
- International Business and Innovation
- Developing an International Business Plan
- Cross Culture Communication
- Global Business and Innovation
- Practical Training in International Business
Financial and Investment
- Financial Risk Management
- Financial Technology & Securities
- Principle of Investment
- Analysis and Planning of Investment Projects
- Financial Analyst for Organizations
- Practical Training in Finance and Investment
Data Science for Business
- Machine Learning
- Data Management & Ethics
- Data Structures and Algorithms
- Current Issues in Data Science
- Practical Training in Data Science